From dropping phones from 45ft cranes and out of helicopters, to sneaking into the Apple store disguised as press and live-testing our new iPhone X case in front of crowds, our journey has been anything but traditional!
We wanted to disrupt the dreary phone case market. Smart phones had become peoples prised possessions, an extension of their identities, yet phone cases were uninspiring. We set out to create a phone case that was extremely protective and functional but still looked dam good, and have some fun along the way...
Thousands of terrible prototypes later we launched a crowd-funding campaign with Indiegogo. Fortunately people believed in our dream and over 50,000 people backed our campaign!
Thank you to everyone that supported us and got us this far. We are super inspired by real people and everyday problems. We will continue to create beautifully practical products centred around protection and functionality.